NMARNG RECRUITING MULTIMEDIA SPCIALIST

1.0 General Information 1.1 Combined Synopsis/Solicitation This document constitutes a combined synopsis/solicitation for commercial services prepared in accordance with the Revolutionary FAR Overhaul (RFO) FAR 12.202(b)(1) and RFO FAR 12.203. This is the only solicitation; quotes are being requested, and a separate written solicitation will not be issued. This solicitation is issued as a Request for Quotation (RFQ). 1.2 Solicitation Number W912J326QA005 1.3 Governing Regulations This solicitation is governed by the regulations effective February 1, 2026, under Class Deviation 2026-O0028 Revolutionary FAR Overhaul (RFO) Part 12, RFO FAR Part 31 (Contract Cost Principles), and DFARS Part 212. 1.4 Small Business Classification This acquisition is a 100% total small business set-aside. 1.4.1 NAICS Code: 541810 Advertising Agencies 1.4.2 Size Standard: $25.5 Million 1.4.3 Product Service Code (PSC): R701 Support Management: Advertising 1.5 System for Award Management (SAM) 1.5.1 To be eligible for award, all offerors must have an active and complete registration in the System for Award Management (SAM) at https://sam.gov/. The Contracting Officer (KO) will verify the prospective awardee s registration in SAM prior to award. Failure to have an active SAM registration at the time of quote submission or award will result in the quote being deemed ineligible for award. 1.6 Questions and Inquiries Submit all technical, administrative, and contractual questions via email to SFC Amber N. Sena at [email protected]. 1.6.1 Questions Due Date: September 9, 2026, at 4:00 PM MDT. 1.6.2 Questions received after this deadline may not be addressed by the Government. All answers will be posted via formal amendment to SAM.gov. 1.7 Quote Submission Submit completed quotes via email directly to SFC Amber N. Sena at [email protected]. 1.7.1 Quote Due Date: September 15, 2026, at 4:00 PM MDT. 1.7.2 Vendor Responsibility: It is the quoter s absolute responsibility to ensure that the Government receives the complete quote before the deadline and to monitor SAM.gov for any amendments to this solicitation. 2.0 Requirement Description 2.1 General Requirement The Contractor shall provide a dedicated Multimedia Marketing Specialist to support the Recruiting and Retention Battalion (RRBN) of the New Mexico Army National Guard (NMARNG), as defined in the attached Performance Work Statement (PWS) (Attachment 2). The Specialist will serve as the primary on-site content creator and local event marketer, producing localized graphic/video assets, feeding content to the prime Marketing Agency, and facilitating immediate, on-the-ground lead engagement. 2.2 Contract Type The Government intends to award a single, Firm-Fixed-Price (FFP) purchase order. 2.3 Period of Performance The period of performance consists of one (1) 12-month Base Period, four (4) 12-month Option Periods, and one (1) 6-month Option Period for a total maximum duration of sixty-six (66) months. 2.3.1 CLIN 0001 - Base Period (12 Months): September 25, 2026 September 24, 2027 2.3.2 CLIN 1001 - Option Year 1 (12 Months): September 25, 2027 September 24, 2028 2.3.3 CLIN 2001 - Option Year 2 (12 Months): September 25, 2028 September 24, 2029 2.3.4 CLIN 3001 - Option Year 3 (12 Months): September 25, 2029 September 24, 2030 2.3.5 CLIN 4001 - Option Year 4 (12 Months): September 25, 2030 September 24, 2031 2.3.6 CLIN 5001 - Option Period 5 (6-Month Extension): September 25, 2031 March 24, 2032 2.4 Place of Performance: Work locations will be either the Santa Fe, NM or Albuquerque, NM area. Contractor personnel may be required from time-to-time to temporarily work from alternate locations within the State of New Mexico. The NMARNG warrants it shall not require performance at locations exceeding 75 miles commuting distance from the primary locations. 2.5 Budget Parameter: The established budget parameter for the Base Period of this acquisition is $100,000.00 to $120,000.00. Quoters are advise…